Marketing Executive

  • Marketing
  • Kildare, Ireland

Marketing Executive

Job description

Our client, a successful dealership group with premises throughout Leinster is urgently seeking a creative Marketing Executive. Reporting directly to the General Manager, the successful candidate will have a strategic and operational role to play within the business and will have responsibility for overseeing a substantial marketing budget. They will have specific responsibility for developing innovative marketing strategies associated with a busy automotive retail environment.

 

The Role:

  • Interpret insights and analytics to improve targeting, growth and customer relationship success
  • Define appropriate marketing strategies across all business areas to include; branding, digital, POS and customer loyalty
  • Collaborate with senior management team to develop long term marketing strategy
  • Promote the product portfolio and help bring to market new products and business opportunities
  • Ensure consistent branding and messaging across all media and channels
  • Event planning to suit the different business models 
  • Manage substantial marketing budget and deliver measurable ROI

Requirements

  • Minimum 2 years relevant experience in a sales and/or marketing discipline with significant experience in digital marketing and/or brand management
  • Experience of Kerridge hugely advantageous
  • Evidence of managing customer retention projects in an automotive context
  • Creative and strategic thinker 
  • Experience within a busy retail environment is a distinct advantage, but not essential

 

Comp & bens package negotiable dependent on experience

 

Closing Date for applications, Friday 28th April