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Digital Marketing Executive

Ireland, Leinster, DublinMarketing

Job description

We are working with a leading automotive company in Ireland to hire a Digital Marketing Executive. You will be working on exciting campaigns for this multi-award winning and highly innovative brand.

The Role:

  • Support the Marketing function with responsibilities including; digital marketing, SEO, social media, lead generation, content creation and various marketing and sponsorship campaigns for the Irish market
  • Work with the Marketing team and external agencies to develop targeted marketing plans with an integrated approach to achieve business goals
  • Execute PPC campaigns with Google AdWords and write effective SEO content through keyword research, KPI tracking, bid adjustment and budget evaluation
  • Monitor, measure and report on performance across all digital marketing campaigns

  • Ensure that the online customer journey is a seamless experience

  • Design, build and maintain the company's social media presence

  • Work closely with the Marketing and Communications teams on brand sponsorship activities

  • Identify trends and insights, and optimise budget and performance accordingly

  • Assist the dealer network on maximising its digital market activities

  • Collaborate with agencies and other vendor partners

  • Ensure compliance with global brand strategy and corporate identity

Job requirements

  • 3+ years proven digital marketing experience

  • Marketing or Business degree

  • Experience managing SEM and SEO campaigns

  • Experience running successful social media activities

  • Ability to create content to engage and inform

  • Strong analytical skills and data-driven thinking

  • Solid knowledge of Google AdWords and Google Analytics

What's on offer:

  • Basic salary DOE

  • Bonus
  • Pension scheme
  • Generous annual leave
  • Professional development