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Marketing Executive

  • Dublin, Leinster, Ireland

Job description

We are working with leading automotive company to hire a Marketing Executive to help further contribute to their continued success. You will play a key role in delivering innovative marketing strategies across multiple channels. 

The Role:

  • Develop and implement Above The Line (ATL) marketing campaigns, including TV, radio, and print media
  • Manage PR activities to maintain and strengthen the company's communications and public relations efforts
  • Identify and engage with influencers to promote the brand and products
  • Coordinate sponsorship activities to increase brand visibility and engagement
  • Support dealer marketing efforts, ensuring consistency and alignment with overall marketing strategy
  • Contribute to the development and execution of marketing strategies that drive business growth.
  • Oversee CRM activities, ensuring effective customer relationship management and retention
  • Plan and execute experiential marketing events to create memorable brand experiences
  • Implement local marketing initiatives tailored to specific regions and target audiences
  • Develop and manage email marketing campaigns to engage and nurture their customer base
  • Assist with budgeting and ensure marketing activities are within allocated budgets

Job requirements

  • Minimum of 2 years of proven experience in a marketing role
  • Previous experience with an automotive distributor or a large franchise dealership
  • Degree in Marketing or related field
  • Proficiency in using CRM software
  • Strong ability to collaborate effectively with third-party agencies

What's on offer:

  • Competitive basic salary
  • Performance bonus


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